Archive for September, 2008

Expect to Get! A Fail Safe Formula

In school we learn a variety of math formulas. We learn how to convert temperatures from Fahrenheit to Celsius; we learn how to calculate the area of a triangle and much more. The beauty of these formulas is the certainty they provide. We know that if we know the formula and have the correct inpu…

Bad Customer Service Turned Around

It’s all in who you know… Or can get to Know!

Yesterday I had a customer service issue that warranted my immediate attention. I had ordered a product that I desperately needed that was now about 6 weeks overdue the original back ordered date. I had made numerous calls to both the local a…

How To Keep Your Website Sticky

Developing a website with content that entices visitors to return over and over again is something that takes time and effort to put together. This checklist can give you a great start on creating a popular website that entices readers to hang around on your site.

Readers love fresh, releva…

Advertising Your Home Business With Pay Per Click Can Be Risky

An unfortunate byproduct of the pay per click advertising
business is click fraud. Many people with an online business
spend large amounts of money on pay per click advertising only to
discover that many of the people clicking on their ads weren’t
really interested in their products or servic…

How to Discover your Primary Market and Where to Find Them

Whether you market online or offline, you already know the shot-gun approach to marketing brings few results. You will sell more products and services when you step back and set up a strategy to reach your targeted market.


Approaches That Set you Up to Pull Customer Orders


One: Dev…

Be Careful That You Don’t Become A Slave To Your Home Business

Although the expressed reasons for wanting to work from home are
many and varied, most home based business owners cite the ability
to set their own hours as a major factor in their decision to
work at home. However, many people that have work at home
businesses often fall into a trap that fli…

How To Dramatically Improve Sales Closing Ratios

A closing question asks for a final decision. A trial-closing question is one that asks prospects for an opinion. Trial-closings should be non-threatening questions that ask how your prospective customer feels about what you have presented. Typical trial-closing questions can build in their direc…

What Level Of Telephone Sales And Customer Service Do You Provide

Using the telephone as an effective sales and customer service tool begins before you ever pick up the receiver to answer the telephone or make an appointment or sales call. When you reach for a ringing telephone, you need to put a smile on our faces and then greet people with the same enthusiasm…

Using Equipment Leasing as a Competitive Weapon

Most great generals know how to design winning battle plans. They also know how to use their resources to gain advantages over the enemy. For these military leaders, getting enough tanks, aircraft, ships and armaments into the hands of the right personnel can spell military victory or defeat.

A Blog, 5 Minutes a Week and These 5 Simple Steps Equals Your Own Online E ZINE

One of the fastest ways to gain “Guru” Status online is to publish an EZine. Notice I said Publish. A Publisher is often responsible for finding and using the works of others. By using these 5 simple Step you will be able to publish an EZine with 5 Minutes worth of Effort Weekly.

A Blog i…