As teachers and students head back to school following a glorious summer, it’s time to remind teachers to organize 2004 school expenses. Under a temporary tax code change, teachers can deduct certain school-related expenses from adjusted gross income.
Educator Expense Deduction
If yo…
Effect of Expenses
The last article examined how to calculate your realistic billable hours. If you remember, we arrived at approximately 1100 hours in a year. To earn our mythical $46,000 per year, you needed to bill at a rate of $42 per hour. Now we need to take into account the expenses…
One of the most important skills a doctor can posses, is that of a bed side manner. In the same sense, it is important that sales people posses the same type of skill, to be able to put their customer at ease.
Relaxing your customer is important to any type of sales situation you may find y…
Last week I got a call from Jose, who was looking for help improving his ads. He’d been running the same ad in four local papers for two months and only gotten one response. He was understandably frustrated. With more than a dozen very satisfied clients, he knows that the residential property ma…
A lot of people are constantly thinking about starting their own business. A large majority of these people will choose mail order because of its intrinsic advantages.
Newcomers to the mail order industry normally ask the same types of questions. Who can help us? Someone, somewhere has to …
I’ve had many active and enthusiastic business team members that were their own worst enemies because they exhibited the classic “flea on a griddle” behavior pattern and jumped around chasing one business opportunity today, and then another one tomorrow without ever putting in enough sustained…
Increasing the length of time a visitor is on your website will dramatically improve your conversion to sales. Use these ten points to check you are prolonging to stay of your visitors.
1. Offer a free ebook that’s published right on your web site. They would have to stay at your web site …
When is advice free and when should you charge for it?
A question is often asked as to when to charge for information. This is not an easy question to answer as it really depends on the situation. If you are doing a speech for non-profit, then your advice can be pro bono (at no cost). I wou…
“I’m not an expert on this topic, but . . .”
“This isn’t exactly an exciting topic, but . . .”
“I hope you’ll find this interesting.”
“Had I more time to prepare . . .”
These expressions all have the same thing in common. They cause your audience to wonder why y…
Taking your ad and turning it into paragraph-style prose is not a press release – chances are it will only lead the publisher to call and invite you to run it as a paid ad. A press release is for news or for information about a topic the audience needs to know.
Any press release that reads …
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