Managers often ask, usually with exasperation, “How can I keep my employees motivated? I pay them decently. What else is there?”
Offering competitive salaries is certainly important. But a paycheck is what helps people get to sleep at night, not what gets them going in the morning.
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When you make a mistake with a customer, should you write them off as lost — never to return again?
Nope. There have been numerous studies which show that a customer who has had a problem and gotten it resolved in a timely manner and to their satisfaction is a more loyal customer than one …
I am doing what you do, sitting at my computer, trying to get my thoughts out of my head and into a written form that will help you make a decision. In this particular case, I am trying to write a few intelligent remarks about sounding conversational on paper. You know, how to write a fundraising…
What to do when you win or lose.
You have given your elevator pitch, you have met with the customer, and you have identified their business value proposition and their business pain as well. Now you have jotted down your proposal, detailing all of the information you have gathered. The prop…
Let’s take an example that is easy to check: I am French. Among the readers who reacted while reading that, an half felt their painful stomach ulcers starting up again while the others remembered their burning desire for visiting France. Nothing inexplicable. If the French-haters had not been th…
Starting a small business is the dream that many people would like to accomplish. But not everybody can handle the pressure of being pulled from all angles and not getting enough sleep. Getting a business of the ground, or at least functioning enough to reap the benefits, can take up to a couple …
Which questions do you need to ask to even get a hint
if you really want to know something about another person’s business pain?
We define business pain as a problem that a business needs to have a solution for. The pain may be that they do not have enough sales, or they do not have an app…
Southern grandmothers have often said, “there are only three times a respectable person’s name should be in the paper: when you are born, when you are married, and when you die.”
When you finish your eBook or print books, you have a product you can sell. After you finish the book be sure to write the all important sales letter. The sales letter is the key to sales flooding in. Each book will market another book. Books help promote your service as well.
Like a messy…
When you hear claims like
Best Lawnmower in the country
Absolute Lowest Prices In Existence
Leaves your hair cleaner than any other shampoo
do you believe them?
Or is there a certain degree of doubt in your mind about their credibility? Or whether they are ‘hyped up…
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